Brilliant Business Moms with Beth Anne Schwamberger

Have you ever considered just starting from scratch? Ditching your current blog and heading in a new direction? A combination of factors led Heather O’Donell of Happy Humble Home to do just that. 

 

The pandemic and a tricky pregnancy forced Heather to pause her blogging business. When she came back six months later, she decided to use her experience as a Kindergarten teacher to start something new instead of continuing down the personal finance blogging path. Taking everything she had learned in four and a half years of blogging plus everything she had learned in the Facebook Ads Intensive, she started Kindergarten Ready Skills. In just ten weeks, the growth of her new business had surpassed that of her prior business and just continues to grow by leaps and bounds.

 

Starting over isn’t always the best idea because you’re losing all the momentum you’ve gained. But if it’s truly what you want to do, you should go for it. All your education and life experience up to that point can propel your new venture forward even faster than before.

 

Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode221

Direct download: Podcast_Edit_35_with_Heather.mp3
Category:general -- posted at: 3:30am EDT

Today we are talking about all things writing, book marketing, and strategy with author Brittany Ann. Brittany’s latest book is Fall in Love with God’s Word: Practical Strategies for Busy Women. This is her first traditionally published book but she also has several self-published books as well.

 

Brittany loves marketing and has found several strategies to combine traditional and self-publishing to boost her profits while also expanding her impact on the community. There are pros and cons to both types of publishing but Brittany has managed to find a combination that gives her the best of both worlds.

 

For example, Brittany used a free online conference to help launch her book and grow her email list at the same time. She also self-published a workbook to go along with her traditionally published book. Find out how she did it and get even more tips and information about the publishing world in this episode.

 

Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode220

 

Direct download: Podcast_Edit_32_with_Brittany.mp3
Category:general -- posted at: 3:30am EDT

If you’re a busy business mama, then I’m sure you know all about having a million things to keep track of for your business (and your personal life too!). Maia Xiong of the Business Mom Collective started using Trello to keep her own business organized but soon realized she could help other busy business moms too and The Mompreneur System with Trello was born.

 

In this week’s episode, we are talking to Maia about having the important foundations in place before starting to run Facebook Ads.  Your sales page needs to touch on your customer’s pain points and it absolutely needs to have customer testimonials. Once she had all the pieces in place, Maia was able to scale her business using ads -- and help more mompreneurs beat overwhelm in the process!

 

Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode219

Direct download: Podcast_Edit_31_with_Maia_Xiong.mp3
Category:general -- posted at: 3:30am EDT

You probably already know that having a dedicated sales page helps increase your sales. You can go in-depth about your product there, telling all about its features and benefits. But is your sales page working as well as it can? Would you like to have more conversions? More sales?

 

Over the years I have discovered a few secrets that can bring an ordinary sales page to the next level, bringing people more happy customers.  The first secret? Customer testimonials. Listen to hear what I’ve discovered about how to get more customer testimonials and how to use those testimonials to your best advantage.

 

Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode218

Direct download: Sales_Page_Secrets_Testimonials_final.mp3
Category:general -- posted at: 3:30am EDT

Pratima Aravabhoomi of Craft Street Design has always been inspired and encouraged by printed quotes in her home and after a particularly hard time in her life decided to build a business to share the transformative power of words to spread kindness and love.

 

She started out selling her prints in person at small local yoga shops but knew that she needed to sell online in order to scale and grow the business. She sells on Etsy, Amazon Handmade, and her own website. Her business grew even more when she added Facebook Ads to the mix!

 

Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode217

Direct download: Podcast_Edit_34_with_Pratima.mp3
Category:general -- posted at: 3:30am EDT

Rachel Fairchild of This Crafty Home started her blog as a hobby but decided to grow it into a business after having children. It took her awhile to find her niche but now she is growing her business with Freezer Meal products. You won’t want to miss how she found her passion and then grew her audience using Facebook Ads.

 

Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode216

Direct download: Podcast_Edit_33_with_Rachel.mp3
Category:general -- posted at: 3:30am EDT

Brooke Harris of Happy Simple Mom grew her blog traffic through consistent action and through a collaborative Facebook group run with fellow bloggers in her niche.  Things were great but there’s always room to grow.  After enrolling in the Facebook Ads Intensive, Brooke had a 2X ROAS, tripled her email list in just three months, and did a course launch with results 5 times better than before she started using ads.  The Intensive is aptly named - it’s a lot of time and a lot of work - but it can be an amazing boost to your business.


Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode215

Direct download: Podcast_Edit_30_with_Brooke_Harris_Part_2.mp3
Category:general -- posted at: 3:30am EDT

If you think you’re late to the blogging game, you’re not alone. Brooke Harris of Happy Simple Mom is sharing the strategies she used to grow her blog in just the past two years. She will tell us how much faster she was able to grow by working together with other bloggers in her niche rather than trying to grow alone.  She gives specific examples of how her strategy of collaboration has helped everyone in her collective succeed.  Brooke also shares her Pinterest and Facebook page strategies for traffic growth. Spoiler alert - consistency is key!


Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode214

Direct download: BrookeHarris_Part1_fullepisode_finaledit.mp3
Category:general -- posted at: 3:30am EDT

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